May 19, 2012

Have You Asked Your Clients The Question?

It is the end of the year, and I find this is a great time for reflection of what you have done in your bootcamps or personal training over the last year. One massively under used tool in many small businesses is the survey.

Surveying your clients can be both a humbling and confidence boosting exercise. But either way very valuable.

Rather than talk about the psychology of surveys, and because this is a geek site for explaining how to do some techy stuff, I thought I would tell you about some of the online surveying tools I have used in the past.

First of all one of the autoresponder services I use is iContact.com and this actually has a surveying tool built in to its system… It is quite an easy service to use and it will embed the survey in to an email and send it out to all your contacts. It will then collate all the results and provide some pretty nifty and cool looking reports.

Then there is a free service called SurveyMonkey. The basic FREE version does have limitations but the service is great if you are only surveying a couple of hundred people. However, I am not a fan of the reports and the interface is not so obvious to use.

The one service I have recently started using is called WuFoo.com . WuFoo is similar to SurveyMonkey, but the interface is much more user friendly, you can embed your survey into an email or web page, as easily as it takes to embed a youTube video in to your website (ie. copy and paste a simple code snippet).

One of the great features with WuFoo is you can allow people to upload files as part of the survey, send out automated confirmation emails, send them to another web page on successful completition of the survey and request money from your survey participant if required too.

The cost of WuFoo for the basic package is just 9.95 a month and much easier and quicker than hiring a developer to create a customised survey on your site.

I used WuFoo recently for the 12days of fitness sign up for fitness professionals and made my life really easy for that job, I also sent out a survey to my bootcamp members getting feedback on the stuff they enjoyed and the things they would change about my bootcamps and got some fantastic feedback.

Take a look at WuFoo I think you’ll like it!

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