February 4, 2012

Fitness Business Website Structure – Have You Asked To Marry Me?

How are your fitness business websites structured?

Do you send people right from Facebook, Twitter, Youtube or LinkedIn directly to your website to then invest in your products and services.?

This is pretty much like asking a girl at the bar to marry you, as soon as you first meet her. It’s just not going to work.

Watch this simple little video that explains a better way to structure your sites.

Tell me what you think of the video above. Write your comments below.

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Build Me A Website Fast

The other week Dax Moy made an offer for an hour’s coaching call for just 97 quid…

The big “reason why” (an important marketing element) was so Dax could re-floor his studio.

The whole concept of “writing himself a swimming pool” is a powerful motivator for developing new programs and products.

Now what I want to offer is something completely different to a coaching call.

This is a true done-for-you program that will net you an actual final and finished thing… the only action on your part is to tell me what you want and we’ll do it all for you!

Here’s the deal,

We will create for you a brand new website completed by my Web Angels team, to your specification.

  • The website can be a maximum of 10 pages (although we’ll give you the tools to expand this easily)
  • It’ll incorporate a blog, opt in squeeze pages, paypal buttons, whatever your website needs.
  • It’ll be based on WordPress so you’ll have probably the easiest system to update your site yourself currently available.
  • You choose the template/theme, we’ll foot the bill for this…
  • We’ll advise you on the right domain name to get and we’ll pay for the first year of domain registration
  • We’ll host your site on our Angels program for 2 months and give you access to our Angels gold program for those two months too at my cost.
  • You’ll also get an hour on the phone/skype to talk to me about your website strategy, how best to structure your site for more traffic and ultimately more clients.
  • All this stuff plus you’ll have access to my Fast Implementation website and all the content available on there (currently about 23 tutorial videos), to show you how to develop and maintain as many websites as you desire.

So what is my swimming pool?

My old car is in for a service today and well, lets put it this way, it is going to require a larger investment to fix everything on the car, than the car is worth. It is an old car that I’ve driven in to the ground over the last 18 months… it is kinda one of those stop gap cars that I bought cheaply that I’ve done over 80,000km since I bought it!

So I want to put down an adequate enough deposit down on another car, and rather than dip in to my bank I want to pay for it by creating websites for you guys!

You win with a brand new website for your business, plus access to all the other stuff mentioned above.

Now I am not going to charge the thousand of pounds you normally associate with getting a site built, in fact I am not even going to ask for the 1,000 pounds I have personally charged clients in the past for getting a site built by me.

Your investment today is going to be just a fraction of that amount, and the content you’ll have access to has been described by one of my Angels clients like this?

“i really do think the programme you created is fantastic and if any other fitpros havent got on this then they’re completely mad.” – Jenni Clarke

So the deal to you guys is simple. Not £4000.00 pounds, not even £1000.00 pounds…

Today you get all this for just

£397

I have space for 15 websites to get built, and once all those have gone I’ll close the deal.

Click below right now and I’ll be in touch within 24 hours to get you started with specifying your website.


Build Me A Website Fast!!

Move fast, I figure the 15 spaces will go fast!

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Buying Domains At A Discount

I’ve spent some of this afternoon chatting with one of my Fast Implementation and Web Angels clients about domains, about how and where to buy them from.

Whilst there is a science behind buying the “right” domain, there is also some sneaky ways to make it cheaper to buy your domain from certain domain registrars (the guys who basically look after your domain).

Weird Name Great Domain Host

GoDaddy NASCAR TeamI choose to use GoDaddy (yeah I know weird name!) as my domain registrar for my domains as it is one of the largest and probably the most powerful registrar on the market. These guys sponsor NASCAR teams and have adverts during the SuperBowl, they are really that BIG.

This helps for many reasons, one of which is the ability to make changes to where the domain points if you decide to move your hosting. I have had numerous issues before where domain registrar’s have taken up to a week to change a domain, which can really mess with your website go live dates!!

Anyway, the other reason for using GoDaddy is I can use what is known as “PROMO Codes”

What Is A Promo Code?

Promo Codes are a great way to get a discount on your purchases… and if you’re buying lots of domains for multiple years this can save a reasonable amount of cash.

For example the long standing PROMO code for GoDaddy is “PROMO749

If you use this during the checkout process when buying your next .com domain name, your investment is reduced from over 10 dollars a year per domain to about $7.49…

I say about as this does vary, because the tax may need to be applied and also the price does vary from time to time… Ultimately you’ll get about 25% discount.

If you are in the UK you can still get discounts on .co.uk domains, but you may need to hunt for a different PROMO code… one that’s working right now is “gda948a

Normally a quick search on Google for GoDaddy Promo Code will bring up all sorts of entries, its just you may need to search a bit for an up to date code, as they do expire.

Anyway I’ve included a link below which will take you to GoDaddy.com with the PROMO code already applied… just go hunt for your domain and the discount is already applied.

In the comments below put your domain name that you’ve just bought, if only to get the back link to your website for Search Engine Optimization purposes.

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10 Video Lessons To Learn From Learning Guitar

Hi guys

Have been doing some looking around other industries and seeing how other businesses attract website visitors using YouTube….

One of the examples that I came across is nigh on perfect an example, of how to do it…

Besides the fact playing blues guitar is inherently more cool than swinging a kettlebell, we can take a lot of lessons from how this guy does his videos… and you can’t look over the numbers of views he gets… (we are talking millions of views!!!! per video)

Check out http://www.youtube.com/watch?v=YwdcbpPgz1M

Things to look out for:

1. The title of the video: Learn to play lead blues guitar licks and phrasing lesson.

This contains the major keywords “Learn to play lead blues guitar”, it also has a 2nd and 3rd keyword phrase in there too “guitar licks” and “phrasing lesson” perfect on every count

2. Description tag: STARTS with the url and immediately says “Click the link above to receive free exclusive videos, newletters, and
lots of free guitar and music goodies from Next Level Guitar.”

Immediate call to action… perfect, offer more stuff for free and more stuff for free… this guy gets cooler by the minute.. What is on the back end of the URL… an FORCED OPT IN, only thing you can do is put your name and email address in… I bet this guy has a MASSIVE email list!

3. Still on the description: “In this lesson we teach some easy beginner blues licks as well as ways
to connect your ideas and musical thoughts together using phrasing.”

Contains a few more keywords but mostly actual info as to what the video contains

4. Still on the description: Many more lessons at:http://www.nextlevelguitar.com

Final stab at getting people to visit his site…

5. Tags:

Notice all major keywords again plus more, most people forget about the tags!

6: The actual video… Very cool, understated, this is someone who is speak his truth… he is not being overly exaggerated, being someone he is not… This is just him enjoying teaching people to play cool blues.

7. Content focuses on a very small subject matter and teaches it very well, going through the basic teaching points, and then adding more complexity later in the video, catering for absolute beginners as well as intermediate level guitar players.

8. Video starts with the URL screen… and then details of what you will get on that site. Plus the URL flashes up during the video too…(visual) (*Side Note* check out his main website… this is a continuity program when I looked it said 329 premium users online at that moment!!! at 29 bucks a month… do the math!)

9. Marty starts by saying who he is and SAYING the URL (auditory)

10. Finishes again by mentioning the URL, then the screens again with whats on the site and then the URL screen again.

Marty has obviously got very good at creating these videos, the production quality is very high… but you should be able to get half decent results with a flip cam or a low end video camera and an external mic…

Major take home point to this post… DON’T just look at what others in our industry are doing to get website traffic… in fact it probably pays NOT to look at what our industry is doing!

Later

Tim
http://personaltrainerinternetmarketing.com

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Website Solutions For Small Businesses

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